Google and Social Media Advertising for UK Small Businesses
Campaign setup, audience targeting and conversion tracking for Google Ads and Meta Ads, with transparent reporting.
What does the paid advertising service include?
It typically includes campaign setup, audience and keyword research, ad creative, conversion tracking, landing page support, retargeting and monitoring — with advertising spend billed separately from the management fee.
What's covered
- Campaign setup
- Audience research
- Keyword research
- Ad creative
- Conversion tracking
- Landing page support
- Retargeting campaigns
- Campaign monitoring
- Performance reporting
Fees vs advertising spend
We clearly separate:
- Our service fee for setting up and managing campaigns
- Advertising spend paid directly to Google, Meta or other platforms
- Any third-party platform charges
- Creative production costs, where applicable
- Landing-page costs, where applicable
Limitations
What we can't promise
Related services
Once campaigns are driving clicks, our Managed Lead Generation service covers what happens next — landing pages, lead capture, CRM integration and follow-up.
Frequently asked questions
No. Advertising spend is separate from the service fee unless a proposal explicitly states otherwise. Advertising platforms bill this directly or through the agreed billing setup.
No. Advertising platforms determine auction costs, reach and delivery. Leads, sales, cost per acquisition and return on advertising spend cannot be guaranteed.